Recent Posts

  • Tidying Drift: Remind Your Site of Your Story

    Tidying Drift: Remind Your Site of Your Story

    A client reached out last week. A trade show is coming up and she wanted to revise her homepage before the event. She’d done the heavy lifting: updated the copy, reorganized the layout, and asked me to tighten up the formatting. Quick, focused, done. Another client: her site isn’t broken. It is just dated. Not…

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  • Scattered Files, Scattered Focus

    Scattered Files, Scattered Focus

    Last week I went looking for a receipt. A friend wanted to pay me back for something I’d picked up for him, and I was pretty sure I’d photographed it. Or maybe it was on my desk, somewhere in the Pesach shopping pile. I checked photos on my phone, my chaotic untidy desk, my bag,…

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  • Your Tools Aren’t Talking to Each Other

    Your Tools Aren’t Talking to Each Other

    You’ve lost count of your productivity app subscriptions. Your Google Calendar might be more colorful than a box of crayons. So why does it still feel like you’re doing everything twice? The problem usually isn’t your tools. It’s that they’re not talking to each other. This Isn’t New, But It Used to Require a Developer…

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  • The Problem Likely Isn’t Where You Think It Is

    The Problem Likely Isn’t Where You Think It Is

    A few weeks ago I moved a storage cubby. That’s it. That’s the post. One cubby, from where it was to the spot below; the empty project bags I grab every time I head out to teach went from “annoying to reach” to “obviously available.” I didn’t reorganize my whole studio. I didn’t buy new…

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  • Good Enough is Done

    Good Enough is Done

    Messy notes are fine. A scribbled note that exists is better than documentation you never wrote. But there’s a related problem that can become a trap: the documentation you started, that’s actually pretty good, that you keep polishing by finding one more thing instead of marking it complete and moving on. That is costing you…

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  • Making Sense of What You Have: When to Document, Reorganize, or Start Fresh

    Making Sense of What You Have: When to Document, Reorganize, or Start Fresh

    A client I’ve been working with for over a decade asked me to help freshen up her website. There’s a lot of pieces to it, and instead of jumping straight to “here’s what modern websites look like” (the pretty stuff), I suggested we start by reviewing and reorganizing. So we began with cleaning up older…

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