Recent Posts

  • Small on Purpose

    Small on Purpose

    If the endless spam emails were to be believed, we could double user engagement quickly, land six to eight new client leads a week, and grow a newsletter list that doubles in size within months. Some people think bigger is better. I believe strongly that good things come in small packages. As a solopreneur, there…

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  • It Looks Automatic

    It Looks Automatic

    From the outside, it looks effortless, like something automated by magic. It’s found in the inbox that receives a newsletter at the same time on the first of each month. Or found in the social media post that appears every Tuesday afternoon, looking prepared moments before as it’s that timely. You joke you could set…

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  • slowly broken

    slowly broken

    I’ve been reading Cal Newport since Deep Work landed in 2016 — maybe even a little before. That book fully shifted something for me because I could name the issue. Before Newport, I was deep in the productivity-for-productivity’s-sake universe: David Allen and GTD, Merlin Mann and 43 Folders, the whole ecosystem of systems for people…

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  • Read Isn’t the Same as Done

    Read Isn’t the Same as Done

    Quick: where are your three most important tasks right now? If you said your task list, I admire the aspiration. For about thirty seconds after a good planning session, mine live there too. Then something happens — a meeting runs long, a client needs something, the day does what days do — and by evening…

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  • Tidying Workflow Drift: Work with your systems, not for them

    Tidying Workflow Drift: Work with your systems, not for them

    Your website isn’t the only thing that drifts. Systems do it too, and so do habits, and the planning sessions you’ve built around them. The layered collection of tools and rituals you built to stay on top of things, and then kept adding to, quietly, until you can’t remember why half of it exists. All…

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  • both/and, trade show edition

    both/and, trade show edition

    This week I’m heading to h+h americas, a trade show for the craft industry. My primary research goal is to source yarn for several students and for the sisterhood blanket project, though I also hope to feel the pulse of the industry and find useful new tools and notions. It’s the first trade show I’ve…

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